Emerging markets-focused telecoms operator Millicom has launched its first satellite DTH service in Bolivia.
Via its local subsidiary Tigo Bolivia, Millicom’s new service will offer 67 channels, including five in HD, five free-to-air and eight premium…
Emerging markets-focused telecoms operator Millicom has launched its first satellite DTH service in Bolivia.
Via its local subsidiary Tigo Bolivia, Millicom’s new service will offer 67 channels, including five in HD, five free-to-air and eight premium services.
The move coincides with the roll out of Tigo Bolivia’s new cable offering, a result of Millicom’s US$20m acquisition of fixed-line operator Multivision in late 2013.
Multivision has been offering subscription TV in four of Bolivia’s largest cities (the capital La Paz , Santa Cruz, Cochabamba and Tarija) for 20 years. It also owns the exclusive broadcast rights to the country’s domestic football league.
Both services will be promoted under the new “Tigo Star” brand.
Commenting on the new DTH offering, Millicom’s president and CEO, Hans-Holger Albrecht said: “The launch of satellite services is another significant step in the transformation of Millicom into a diversified digital lifestyle provider. DTH reaches right across Bolivia and offers all of its people a new choice in entertainment and information.”
The company explained that being as over 6.5m of Bolivia’s 10.5m population live outside areas of cable coverage, a satellite service was necessary for its television service.
