Malin Holmberg has been promoted to acting market area director for Tele2’s (SS:TEL2) operations in Lithuania, Estonia, Latvia, Croatia and Austria and will join the Swedish group’s leadership team.
Holmberg has been CEO of Tele2 Croatia since June…
Malin Holmberg has been promoted to acting market area director for Tele2’s (SS:TEL2) operations in Lithuania, Estonia, Latvia, Croatia and Austria and will join the Swedish group’s leadership team.
Holmberg has been CEO of Tele2 Croatia since June 2012 and is taking on additional responsibilities from Niklas Sonkin, who has been Tele2’s executive vice president of Central Europe and Eurasia.
Sonkin is shouldering interim responsibilities as acting chief technology and information officer (CTIO) following the resignation of Joachim Horn in April. Horn moved to the Philippines to become chief technology and integration adviser to PLDT.
The promotion of Holmberg is designed to lighten Sonkin’s workload. In addition to the role of acting CTIO, Sonkin will retain oversight of Tele2’s operations in Germany and Kazakhstan.
A Tele2 spokesman said that when a permanent CTIO is appointed, it did not necessarily mean Sonkin and Holmberg would return to their previous roles. The spokesman said that the company would decide on their future roles once the CTIO appointment had been made.
Holmberg will report to Mats Granryd, president and CEO at Tele2. Commenting on her appointment, Granyrd said: “I am happy to welcome Malin to the leadership team of Tele2. Her experience and strong track record from the telecom industry will definitely be a benefit to the market areas that she will be responsible for and I am looking forward to her contributions to the development of the group.”
Tele2 is a mobile network operator in Lithuania, Latvia, Estonia and Croatia. In Austria it launched an MVNO earlier this year focused on the B2B market, and it is also an alternative fixed-line operator.
The group has said it has 14 million customers spread over its nine markets. Last year it had net sales of SEK26bn (US$3.33bn) and reported EBITDA of SEK5.9bn (US$756m). It is due to report its Q2 results on 21 July.
